Ambiente informacional em portais: estudo de caso na Universidade do Estado do Amazonas - UEA

Abstract

With the increasing use of the Internet for either personal or professional, public and private companies, have been used for Institutional Portals in order to strengthen its relationship with the customer / end user, and thus maintain a communication link with the same. The Institutional Portals constitute communication channels that have information of interest to institutional and collective targeting many different purposes. With the creation of the Information Transparency Law n º. 12.527/11, public institutions are obliged to provide information through websites conveying with clarity and transparency in the way it operates and investments of public spending for the common good. Considering the need for this instrument, this research aimed to assess how the information environment is composed of the Institutional Portal State University of Amazonas (UEA) from the perspective of systems theory. Therefore, the study used the considerations of Rosenfeld and Morville (2006) to show how willing the information architecture of the site that the authors define as four systems: search, labeling, navigation and organization, in order to identify how these are presented in the Portal. Given that such a structure can affect the usability of the site, we adopted the Heuristic Evaluation of Nielsen in order to see to what extent the characteristics of the system have an influence on it. It was observed that the Portal is deficient in the presentation of information and measures should be taken to provide greater interactivity, because it proved to be a static channel, not behaving as autopoietic system