Alinhamento estratégico entre TI e negócios nas organizações: uma abordagem baseada nas atividades administrativas dos gestores de TI e negócios para avaliar e recomendar melhorias

Abstract

IT has been gaining importance for organizations as it plays a strategic role, not only supporting their business operations, but also enabling new strategies for organizations. Many studies emphasize that IT must be aligned with the business area and vice versa. Most organizations agree on the importance of strategic alignment between IT and business, but they have difficulty evaluating it. Theoretical models and alignment techniques often fail to capture the reality of organizations and a lot of these techniques are subjective and difficult to use. In this sense, this thesis proposes an approach for the evaluation and recommendation of improvements for the strategic alignment between IT and business in the organizations based on the administrative activities of its managers. As part of the research methodology, exploratory studies were carried out based on systematic reviews of the literature, from which it was possible to obtain an overview on influential models of alignment in the national context, on several constructs or concepts on the theme and also on how the Strategic alignment between IT and business has been studied by researchers. As a result of these procedures, an approach composed of three components was proposed: a conceptual model, a reference model and a method for the evaluation and recommendations for improvements for the strategic alignment between IT and business in organizations. Finally, the approach was evaluated using a survey, a focus groups applied to IT and business managers, e in a case of practical use by an organization. The results demonstrated that the approach has the viability to be used by them, being effective to evaluate and recommend improvements for the strategic alignment between IT and business in organizations.