A Comunidade Católica Fanuel no Facebook : um estudo da atuação de ativistas folkreligiosos em Parintins /Am

Abstract

This dissertation aims to analyze how the process of establishing Facebook as a folkmedia vehicle takes place and in what sense the actions of folkreligious activists from the Fanuel Charismatic Catholic Community, in Parintins – Am. It is a study that is based on qualitative research and adopts the ethnographic and netgraphic model for a description and interpretation of the characteristics of the charismatic leader as a folkmedia communicator. This study proposal about the charismatic leader dialogues with Marx Weber in his understanding of charisma, Luiz Beltrão's folkcommunication theory in the communication processes of popular manifestations and popular culture. Correia and Moreira (2014) in the fundamental characteristics that promote communication processes on Facebook and a dialogue with the notions of field, in Pierre Bourdieu, because from the aforementioned author, we approach Facebook as a social field. So, from the interest of the mainstream media, or mass media, in manifestations of folklore, beyond the opinion leader, the concept of the media activist of folkcommunication, by professor Trigueiro (2013), emerges. In this way, we conclude, ultimately, the advancement of contemporary society in terms of new means and media formats where popular leaders emerge in these networks of day-to-day connections as individuals who leave their circumscribed, territorial, anonymous place to gain status as an activist, dealer in media culture and popular culture. To glimpse the practices of these leaders of the Fanuel community on Facebook is to consider them as folk-religious activists based on their extensive knowledge of the techniques of the Facebook social network, linked to their dominance through the charisma of the unique practices of the community in which they are inserted.